Welcome to the Content Corner!

Get cozy with writing resources from our team.

How to Repurpose Blog Content for Social Media

Creating a lot of content to market your business takes time. Luckily, there’s a great shortcut to creating a lot of copy: repurposing blog content into social media posts. With each blog post from your business blog, you can easily create quality social media content...

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7 Marketing Lessons Learned From Disney Movies

Building and marketing your brand online can be daunting, especially considering that your digital presence needs to be supported by a clear strategy and ongoing management. So when do you stop strategizing and start acting? According to Walt Disney, “The way to get...

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How to Brainstorm Topics for Your Business Blog

Do you have a blog for your business? If so, you understand the struggle of coming up with a new topic each week. In fact, brainstorming a topic can sometimes take as long as writing the post itself. And sometimes, you might feel like throwing in the blogging towel....

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Customer Guide: The Best Way to Give Website Copy Feedback

At the heart of any website copywriting process is you. From start to finish, your website content should be written using your voice and your brand message. Here at Custom Content Solutions, we believe that you’re an integral part of the copywriting process. We want...

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How to Write Website Copy When You’re Not a Writer

Your website is one of the first places your potential customer or client will go to learn more about you. From the Home page to the Contact page, the content across your site has a direct impact on your leads. The copy should be compelling, easy to digest and...

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How to Write Website Copy With Personality

Your website is just that—yours. You’re a unique individual with a business that delivers services in a way no one else can. Sure, your website should be informative and speak to the benefits of your service. It should also be a place where your audience can get to...

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5 Ways to Sabotage Your Website Content Project

You did it! You committed to giving yourself and your company the website of your dreams—the website you deserve. To get your site done right, you brought on a team of experts to help. One of those experts is an experienced website copywriter who you’ve pegged to...

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Does “Less Is More” Work In SEO Copywriting?

Do many words on a page speak louder than a few? When it comes to writing website content, the argument about “how many words are enough” comes up time and again.  And, in fact, the word-count discussion has been around much longer than that. Shakespeare himself once...

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The Right Word Count for Web Content, Blog Posts & More

If there is one question that we get asked more often than any other, it’s this: “How many words should be on the page?” Or, “How long should my blog post be?” Or “What’s the ideal word count for my content to rank in search engines?” Then there are similar questions...

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All About Personas: Why and How to Create Them

When you write content for your website and your blog, who are you writing it for? If you answered by saying, “my audience”, you’re only partially correct. You see, speaking to a general audience is a bit too broad. The only way to generate qualified leads is by...

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The One Important Website Content Task You’re Forgetting

Is your website copy boring? Does it fall flat? Or does your existing copy simply no longer fit your business? You see, it isn’t enough to have content on each page. Instead, your content should attract the right audience, accurately convey what you offer and inspire...

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6 Critical Pages to Include on Your Law Firm Website

When you’re considering launching or updating your law firm website, it’s critical to include the following six pages: Homepage About Attorney bio Services Testimonials Contact It isn’t enough to create these pages quickly. Put thought, effort, and professional...

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It’s our birthday and we’ll give if we want to!

Guess what?! August 5th marks Custom Content Solutions’ 5th birthday. And it’s our golden birthday, to boot! Fun Fact: Owner Cari’s golden birthday was also her 5th birthday! The past five years have been filled with growth, amazing opportunities and wonderful new...

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The Lead Magnet: What It Is and Why You Need It

Your goal as a business owner is to attract an audience that wants what you have to offer. Your content is a surefire way to introduce your audience to your service and how it will fulfill their needs. We write about web copy and blogging a lot. But what if we told...

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4 Essential Tactics to Get Your Content Back on Track

It’s hard to believe it, but we’re halfway through the year already. If you’re like most business owners, you’re likely reviewing your yearly goals and determining if you’re on track to meet them. So let’s get real for a second. How’re things coming along with your...

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The Essential Pages Your Website Needs to Succeed

Thinking about creating a website for your business? Have a website that needs some serious updating? Regardless of which side you are on, it is crucial to understand your website’s anatomy. Nowadays, it seems there is plenty of creative liberty available for website...

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5 Must-Have Tools for Your Content Creation Toolkit

Although content creation can be fun, it is oftentimes troublesome for business owners who have so much on their plate. It is no secret that high-quality content on your website, blog and social media drives traffic and conversion. But, how do you juggle it all? We...

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3 Website Content Roadblocks Holding You Back From Success

Have you ever sat down to write your website content, only to stare at a blank page with the cursor blinking? You want your content to be spotless, completely compelling and unforgettable. And yet, you catch yourself saying, “I’m not a writer.” “Don’t waste time...

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3 Ways to Incorporate Your Voice Into Your Web Copy

Your business is special. You have chosen a brand that accentuates what you offer. You have chosen a website that speaks that brand down to the very last font color. And, yet… Something feels off. You feel as if something is missing, as if your passion for your...

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